Customer First: A course on customer obsession for Product Managers

Customer First: A course on customer obsession for Product Managers

Categories: Product Management
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About Course

Understanding your customers isn’t just an advantage—it’s a necessity. This course is designed for product managers, aspiring professionals, and cross-functional teams who are ready to elevate their product strategies by placing the customer at the heart of everything they do.

In this course, you’ll explore the principles of customer obsession and learn how to translate insights into actionable product features that drive success. From building deep customer empathy and adopting a customer-first mindset to leveraging data for informed decision-making and fostering collaboration across teams, this course will equip you with the tools and strategies needed to thrive in a customer-driven world.

Whether you’re just starting your journey in product management or looking to refine your existing skills, you’ll gain valuable insights from real-world examples, practical exercises, and proven techniques. Join us as we embark on this transformative journey toward becoming customer-obsessed product managers who deliver exceptional value and foster lasting customer relationships.

Enroll now and start building products that not only meet but exceed customer expectations!

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What Will You Learn?

  • Understand customer needs, create personas, and use segmentation to design customer-focused products.
  • Shift to customer-first thinking and integrate the customer voice into daily decisions and team culture.
  • Use surveys, interviews, and data to gain insights and apply customer journey mapping to improve products.
  • Align teams like UX, engineering, and marketing around customer obsession for better product value.

Course Content

Introduction

  • What is Customer Obsession and why it matters for PMs?
    00:00
  • The Difference Between Customer-Centricity and Customer Obsession
    00:00

Module 1: Understanding Your Customer

Module 2: The Customer-Centric Mindset

Module 3: Research and Insights

Module 4: Building with the Customer in Mind

Module 5: Continuous Improvement Through Customer Feedback

Module 6: Empowering Cross-Functional Teams to Focus on the Customer

Module 7: Metrics That Matter

Module 9: The Future of Customer Obsession

Final Thoughts


ProductHood School Difference

Learning by doing

We focus on action rather than theory. Work on projects and exercises to master what you learn.

Community Support

Don't learn alone. Network with our community of learners from across the world.

Simple Yet Effective

Less is more. We have designed our courses to help you learn faster using concise content.

One membership, multiple options for your success

Video Library

120+ hours of premium content

Live Classes

Weekly live classes by experts

Huddles

Practice micro skills regularly.

Upcoming Sessions

18th November 2024, 6 PM IST

Maker Club

22nd November 2024, 6 PM IST

Maker Club

25th November 2024, 930 PM IST

Brand You Club

7th November 2024, 930 PM IST

Brand You Club

Our Coaches

Aman Bharti

Sr. Product Manager, Hubilo

Lokesh Gupta

Founder, ProductHood

Reesa Bora

Product Manager, Keka HR

John Manjila

Senior Product Manager, Vahan

Reserve your seat in the New Cohort for Aspiring Product Managers - Seats Filling Fast
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